Montreal Game Summit 2007 (November 27, 4pm)
TOPIC: Flash CS3 Advergame Development
AGENDA: Turn advertising objectives into successful game concepts. This session will include deep discussion on the conceptual design of an advertising game optimized for Flash Player CS3, and an overview of a completed game. Short case studies of a few casual game companies will be shown.
AUDIENCE: This session is ideal for intro to mid-level developers, and all those interested in online gaming.
TAKE-AWAY: An understanding of how to convert a client’s advertising objectives into game concepts and carry that through to design, development, and launch. All source code and documentation will be available to attendees.
SECTIONS:
- Section 1: 40 Minutes
- The Business of Advergames
- QA
- Section 2: 20 Minutes
- Advergame Development with Adobe Flash CS3
- Short Case Studies of Casual Games Companies
- Kabillion‘s Ad Sales Overview
- ZeroGGames‘ “Kudos” Game
- QA
DATE:
- Tuesday, November 27th, 4:00 – 5:00pm (EST)
MORE:
- View Session Video (Will Not Be Made Available)
- Download Documentation & Source Code
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