TOPIC: Innovating the Flash CS3 / Flex 3 Workflow

AGENDA: How can Flash and Flex live side by side in your Flash-centric workflow? Learn how to get the best of both worlds and use Flex 3 to code your Flash-based projects. Harness the strengths of Flash’s stage, timeline, and library and Flex 3’s ridiculously more advanced ActionScript 3.0 editor. Virtually eliminate the LONG compile times of mature Flash projects. Complete projects you’d typically create in just Flash in a fraction of the time using radical new work flows. The full source code & documentation will be given to attendees.

AUDIENCE: Flash-centric Multimedia Developers looking to radically improve workflow.
TAKE-AWAY: All source code and documentation will be available to attendees.

SECTIONS:

• Overview of Adobe Flash CS3 and its typical workflows
• Introduction to Adobe Flex 3 and its typical workflows
• Benefits of a new, innovative Flash/Flex workflow
• Setup
• Best practices
• Demos

DATE:

• Tuesday, October 30th, 9:00 – 10:00am (PST)

MORE:

• View Session Video
• Download Documentation & Source Code

TOPIC: Flash CS3 Advergame Development

AGENDA: Turn advertising objectives into successful game concepts. This session will include deep discussion on the conceptual design of an advertising game optimized for Flash Player CS3, and an overview of a completed game. The full source code and documentation will be given to attendees.

AUDIENCE: This session is for developers and game designers with mid-level knowledge of ActionScript 2.0 or 3.0 and an interest in making games for fun and profit.

TAKE-AWAY: An understanding of how to convert a client’s advertising objectives into game concepts and carry that through to design, development, and launch. All source code and documentation will be available to attendees.

SECTIONS:

• The Business of Advergames
• Advergame Development with Flash CS3
• Blitting for Gaming

DATE:

• Monday, October 1st, 2:00 pm – 3:00 pm (CST)
• Tuesday, October 2nd, 4:00 pm – 5:00 pm (CST)
  

MORE:

• View Session Video (Not Available Yet)
• Download Documentation & Source Code

TOPIC: Adobe Mobile Team Round-table

AGENDA: Discuss the state of the mobile industry and how Flash integrates. Moderated by Adobe.

AUDIENCE: The session is closed from the public.

TAKE-AWAY: A deeper understanding for Adobe on the challenges and successes of mobile projects and how Flash fits into the picture.

SECTIONS:

• Panel moderator’s choice

DATE:

• Monday, October 1st, 12:30 – 2:00pm (CST)
  

MORE:

• View Session Video (Will Not Be Made Available)
• Download Documentation & Source Code (Will Not Be Made Available)